with Ashu Garg, General Partner, Foundation Capital and Devon Wijesinghe, CEO of Insightpool,
This is a recording of the webinar from August 26th #ModernCMO
Long gone are the Mad Men days when marketers presented concepts and depended on insights drawn from client-facing sales and customer support teams. With the revolution of technology, marketers must become specialists who analyze customer data to deploy strategic programs.
- How the CMO role will change over the next 10 years, and the latest technological developments that place the CMO in the center of every decision
- How marketers increasingly have a direct line to the customer, giving them the power to impact sales and ROI
- Need-to-know tips to succeed as a modern marketing executive
Ashu Garg is a General Partner at Foundation Capital, focusing on startups in MarTech, Analytics, and SaaS applications. He currently serves on the board of directors for a number of companies including TubeMogul, Localytics, and Conviva. Before joining Foundation Capital in 2008, Ashu was the General Manager for Microsoft’s On-line Advertising business. Ashu also worked for McKinsey & Company, Cadence Design Systems, and Unilever; he founded TringTring.com, a local search engine based in India. Ashu has lived in India, Nigeria, the Sudan, and today makes his home in California with his wife, Pooja, and their two sons. Find him on LinkedIn (www.linkedin.com/in/ashugargvc), and connect with him on Twitter (@ashugarg).
Devon Wijesinghe is the CEO at Insightpool, The Social Relationship Intelligence Platform that helps brands predict the right people and precise actions to nurture social relationships and drive measurable revenue and results. Devon co-founded Insightpool in 2012, and in this short time has led the company from two to 60 employees, acquired a Silicon Valley start-up, Next Principles, and is currently revolutionizing marketing and sales across social.
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