• Skip to primary navigation
  • Skip to content
  • Skip to primary sidebar
  • Skip to footer

Insightpool

  • Plans
  • Platform
  • Results
  • Blog
  • Contact Us
    • Want to Join the Swim Team?
  • Log in

November 10, 2016

How to Measure ROI on Organic Influence

Kara Burney, Director of Content at TrackMaven, chats with us about optimizing marketing campaigns and proving organic influencer marketing ROI.

Optimizing campaigns and showing ROI can be a daunting task for any marketer. As Director of Content for TrackMaven, Kara Burney sees firsthand how important it is to prove ROI. Showing success for paid influencer marketing is often straightforward: How many people did they drive to your site? How many leads originated from their promotions?

But oftentimes, showing success for earned influence is more difficult to prove. How you measure success depend on the nature of the campaign and your brand’s overall business goals. Join us as Kara shares tips and best practices for measuring the success of your brand’s organic influencer marketing campaigns.

Highlighted topics include:

  • Measuring influencer marketing ROI
  • Optimizing influencer marketing campaigns to encourage success
  • Best practices for setting up your own campaign

This webinar is part of our Age of Influence series.

Filed Under: Webinar

Primary Sidebar



 

Stay Up To Date

  • 
  • 
  • 
  • 

Footer

Platform

  • Identify
  • Engage
  • Measure
  • Pricing Plans

Customers

  • Business-to-Business
  • Business-to-Consumer

Resources

  • Resources
  • Inside Social Media Influencer Marketing
  • Influencer Marketing Glossary

About Us

  • Want to Join the Swim Team?
  • Contact Us
  • In the News
Insightpool All Rights Reserved Copyright © 2018
Privacy Policy | 3495 Piedmont Road BLDG 12, Suite 400, Atlanta, GA 30305 | Email: info@insightpool.com | Phone: (404) 618-1050
Insightpool is now TrendKite Influencer Marketing! This website will redirect to www.trendkite.com beginning on October 31, 2018.
Read More