Earned Influencer Marketing Done Right
Insightpool’s Influencer Marketing platform is an omni-channel approach to identifying, activating, and optimizing your marketing campaigns. With access to more than 100 social networks- not just Facebook, Twitter, and Instagram, but also networks like LinkedIn, Vimeo, Yelp!, and Reddit- it’s no wonder we work with the world’s leading companies.
Identify
Discover 750M+ Influencers
We’re proud to have the most robust influencer search engine in the industry. Search through more than 600 million influencers across the social media spectrum- not just Facebook, Twitter, Instagram, but also networks like Pinterest, LinkedIn, Yelp! and Reddit to find the one that fits your brand’s unique characteristics, personality and goals.
Universal Search
Identify audiences across the globe with our Universal Search that can filter based on:
- Characteristics: Demographics, influencer topics, social networks, and location of influencers
- Conversations: Trending conversations and influencers who are participating in them
- Individual Influencers: Complete dynamic profile cards with network and email reach
Influencer Insights
Take a deeper dive into what your influencers look like and are talking about as a whole. Our aggregate view shows key insights about your group of influencers and their audiences such as follower size and reach, conversation sentiment, activity, gender, and location to ensure that you’ve identified the right influencers for your brand before activating them.
Engage
Manage Influencers Seamlessly
Create, approve, schedule, and send content to influencers and segmented audiences – all in one seamless dashboard. Our content library allows you to save copy variations and images.
Turn Influencers into Advocates
Pull identified influencers into the Segment Management Funnel to see how they are currently interacting with your brand. The Funnel groups influencers by levels of brand awareness – unaware of your brand, interacting with your brand, and advocating for your brand – and allows you to activate each group separately.
Measure
Influencer ROI
Prove ROI by diving into all of your campaigns’ success metrics: total impressions, click rates, and amount of engaged influencers.
Optimize Campaigns
Maximize campaign success with A/B testing to track your most successful content – and then use that to optimize future campaigns.
Ready to get started with Influencer Marketing? Request a demo of the Insightpool Platform
