The Tweet Heard 'Round the World Frequent Twitter users have probably seen Wendy’s official account consistently engaging with followers in …
A-List Influencers: All Reach, No Relevance
Celebrity Influencers: All Reach, No Relevance Scour the social media feeds of celebrities and high-end fashion bloggers and you'll likely …
Facebook’s CrowdTangle Purchase Shows the Emerging Value of Earned Media
If nothing else, this past election has at least been a ringing endorsement for the power of earned media. The amazing power of earned media …