As we continue our series on identifying the best social influencers, we look to finding authentic influencers. Authenticity can mean the …
Finding the Right Social Influencers: Relevance
It’s no secret influencer marketing has been a hot topic for marketers this year. The question is no longer why to execute an influencer …
Rank or Reach? The Rise of Earned Influencer Marketing
Today, Holmes Report released a study on the top-performing PR agencies’ social media profiles. How exactly were these agencies ranked? With …